Product update - March 2025

By HugoMar 31, 20252 min read

March has been a productive month at Hakanai! I've been focused on delivering features that give you more flexibility, better campaign control, and deeper insights into user behavior. Let's explore these powerful new additions that will help you optimize your content strategy and boost engagement.

Advanced Campaign Scheduling: Precise Control for Your Newsletters

Our Broadcast module now features advanced scheduling capabilities, giving you control over when and how your RSS-to-email campaigns are delivered.

What's New in Campaign Scheduling:

  • Flexible frequency options - send newsletters immediately, daily, weekly, or monthly when new content is published
  • Time-based delivery - specify exact delivery times to reach your audience when they're most engaged
  • Day-of-week selection - choose specific days for consistent delivery that builds reader habits
  • Article limits - control how many articles appear in each newsletter to prevent overwhelming your readers

This granular control helps you establish a consistent rhythm for your communications while ensuring optimal engagement with your content.

Event Tracking: Measure What Matters Most

Another powerful addition this month is comprehensive event tracking in Pulse. This feature allows you to monitor specific user interactions across your site - from button clicks to form submissions and beyond.

What Event Tracking Delivers:

  • Action measurement - see exactly how many visitors perform specific actions on your site
  • Conversion insights - calculate conversion rates for important user interactions
  • Flexible implementation - use simple HTML data attributes or our JavaScript API
  • Rich metadata - capture additional context with each event to better understand user behavior

Two Simple Ways to Implement:

1. Using data- attributes in your HTML:

<button data-hakanai-event="Signup" 
        data-hakanai-meta-source="Homepage" 
        data-hakanai-meta-plan="Premium">
    Sign up
</button>

2. Using our JavaScript API for more complex scenarios:

// Track a simple event with metadata
window.Hakanai.trackEvent('Signup', {
    source: "Homepage",
    plan: "Premium"
});

For complete implementation details, check out our event tracking documentation.

Password Login: More Authentication Options

We're happy to introduce password-based login as a new authentication option. While magic links and social authentication remain available, many of you have requested the traditional password option for greater flexibility.

Benefits of Multi-authentication Support:

  • Greater flexibility for your users to choose their preferred login method
  • Familiar experience for users who prefer traditional password authentication
  • Seamless integration with existing magic link and social auth options
  • Enhanced security with strong password policies and protection measures

All authentication methods maintain the same high security standards you expect from Hakanai, giving you peace of mind.

What's Next?

I'm already hard at work on new features for the coming months. As always, your feedback shapes our roadmap, so please continue sharing your ideas on our feedback platform.


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Written by Hugo

I'm a professional web developer, author of Hakanai.

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